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Thinking first | Seeing first | Doing first |
Science | Art | Craft |
Planning and programming | Visioning and imagining | Venturing and learning |
The verbal | The visual | The visceral |
Facts | Ideas | Experiences |
Works best when the issue is clear. | Works best when many elements have to be combined into creative solutions. | Works best when the situation is novel and confusing. |
Mintzberg, H., D. Raisinghani and A. Théorêt. 1976. The structure of "unstructured" decision processes. Administrative Science Quarterly 21(2): 246-275.
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